Today, most business owners understand the importance of having a strong social media presence. One way to stand out from your competition is through high-quality photos showcasing your practice’s feel and personality. These types of images are powerful tools that can build patient trust, lessen anxiety, and help people feel more comfortable about visiting the office if they know what …

It’s no secret that oral health is connected to a patient’s total body wellness, a fact that most dentists consider when treating their patients. But an emerging branch of dentistry called holistic dentistry focuses specifically on this connection and is rising in popularity. Also known as biological dentistry, green dentistry, or natural dentistry, many patients are drawn to these practitioners …

The importance of cultivating a strong company culture is often overlooked, despite the fact that it has risen to the top of potential candidates’ most important job search criteria. This is especially true as younger dentists enter the workforce. Research even suggests that workplace culture may be just as important, if not more so than the salary and benefits offered. …

Fewer dentists are working as solo practitioners and are joining DSOs at a rising rate. This may be because millennial dentists are taking the place of older dentists aging out of the profession.

We are pleased to announce Operation Dental’s feature on the Group Practice Mutual Podcast, a show that explores the latest clinical practices and business ideas in dentistry.

Video marketing is a valuable yet underused strategy in the healthcare industry, despite studies showing that video posts on social media get 48% more views than still images.